BIC|IT ALL STARTS WITH PAPER AND BIC
+OTHERS
+ILLUSTRATION
![](https://images.prismic.io/pict-site/2ffea54a-307a-474e-8f22-8b65900483fe_PICT_MIDIAS_HOGARTH_BIC_CROP_05.jpg?auto=compress%2Cformat&fit=max&w=3840&q=100)
JOIN US
![](https://images.prismic.io/pict-site/9f2302f8-f86e-482d-9aa1-5df4d67c3560_LOGO_PICT.png?auto=compress%2Cformat&fit=max&w=640&q=100)
![](https://images.prismic.io/pict-site/6568f608531ac2845a259779_LOGO_HOGARTH.png?auto=format%2Ccompress&fit=max&w=640&q=100)
![](https://images.prismic.io/pict-site/6568f601531ac2845a259778_LOGO_BIC.png?auto=format%2Ccompress&fit=max&w=750&q=100)
ALL STARTS WITH PAPER AND BIC
At the invitation of Hogarth Brasil, we participated in the visual development of the campaign 'It All Starts with Paper and BIC.' A production that explores the tradition of BIC, showcasing how the brand has been present in the lives of young Brazilians for over 60 years.
![](https://images.prismic.io/pict-site/9a2a5846-6ab2-45d8-bc92-cb2f0108071c_PICT_MIDIAS_HOGARTH_BIC_CROP_03.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/07e7442d-734b-4616-a287-b3901c7e04e6_PICT_MIDIAS_HOGARTH_BIC_CROP_04.gif?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/0bc73283-eddd-42f7-9914-c2e9a965a5b0_PICT_MIDIAS_HOGARTH_BIC_CROP_07.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/538173f3-edc6-47d0-a7b6-225c44f8b142_PICT_MIDIAS_HOGARTH_BIC_CROP_06.gif?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/5068aff6-a86b-439a-85e6-a8465e65cfb6_PICT_MIDIAS_HOGARTH_BIC_CROP_08.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/610960e2-d4ae-454a-84f4-2a3bd9541296_PICT_MIDIAS_HOGARTH_BIC_KV_CROP.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/3a04691a-4e2f-421d-b502-2763f5940e12_PICT_MIDIAS_HOGARTH_BIC_KV_2.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/6e2fcdad-3567-4f20-90f2-db8aa705ab93_PICT_MIDIAS_HOGARTH_BIC_CROP_DETAIL.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)
![](https://images.prismic.io/pict-site/51b5a5e8-5cea-4583-9ba0-ca7ffd196016_PICT_MIDIAS_HOGARTH_BIC_CROP_01.jpeg?auto=compress%2Cformat&fit=max&w=3840&q=100)