FROM THE APIARY
TO THE STUDIO
We always seek to fully engage with our projects. In this one, we visited an apiary in MG to learn more about bees and gather all the raw materials we would need. We chose the boxes we would use, honeycombs, and tools that are natural to the environment, and obtained some images of real bees to include in the campaign. With the selected boxes, we treated and painted the wood, as well as added information through hot clichés. Finally, paint, lettering, and textures to bring the campaign to life.