NATURA|NATURA EKOS
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NEW EKOS PRODUCTS
Natura Ekos is one of Natura's main sub-brands, embodying the value of the entire power of Amazonian biodiversity, combined with advanced cosmetic technology.
In partnership with the Tátil Agency, our challenge was to help them build a visual repertoire for the brand's new positioning, exploring the sensory aspects of the textures of the active ingredients, their creams, and, of course, their packaging.
FOR EACH FRUIT,
A UNIQUE EXPLORATION.
The Ekos line features many products, organized by their active ingredients, meaning their fruits or main components within each bottle. Here, we present the work developed separately for each of these active ingredients, ensuring a deeper visual unity and facilitating an understanding of the project's scope.
ALL IMAGES PRODUCED
PHOTOGRAPHICALLY
